YUMI is a sophisticated and versatile software designed to analyze media audience data and research advertising activity. The new YUMI modules are more flexible and customizable, perform more efficiently, have a more intuitive use and are more user-friendly not only when navigating the interface but also when building analysis. The reports that YUMI generates are more graphic, have more options and are easier to read and present. YUMI is totally adaptable and designable to your needs.
An important quality that makes YUMI a unique software is the possibility to implement new features and functionalities (or remove unnecessary ones), which makes it a lighter and reusable software. It is a very user-friendly software which is easier to work with and it is visually more compelling.