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Cookie Policy

PLEASE READ THIS COOKIE POLICY CAREFULLY. “YOU” AND “YOUR” SHALL REFER TO THE CUSTOMER OR SUBSCRIBER OR VISITOR OF THE BARC INDIA WEBSITE www.barcindia.co.in. “WE,” “OUR” OR “US” OR “COMPANY” SHALL REFER TO BROADCAST AUDIENCE RESEARCH COUNCIL (“BARC INDIA”).

At BARC India, we believe in being clear and open about how we collect and use data related to you. This Cookie Policy applies to any BARC India product or service that links to this policy or incorporates it by reference. We use cookies and similar technologies to collect and use data as part of our Services as specified in our Privacy Policy  and which includes our sites, communications, mobile applications and off-site Services. In the spirit of transparency, this policy provides detailed information about how and when we use these technologies.

By continuing to visit, access and/ or use our Site, you are agreeing to the use of cookies and similar technologies for the purposes described in this policy.

This cookie policy applies for cookies described below which may be placed when you visit our website www.barcindia.co.in (“Site”) for example some may be set when you first visit our Site and then additional cookies may be placed when you move around the website to subdomains. In this cookie policy we explain what cookies are, how we use them and how you can manage them when you visit our Site.

 

What are cookies 

Cookies are small pieces of data, stored in text files, that are stored on your computer or other device when websites are loaded in a browser. They are widely used to “remember” you and your preferences, either for a single visit (through a “session cookie”) or for multiple repeat visits (using a “persistent cookie”). They ensure a consistent and efficient experience for visitors, and perform essential functions such as allowing users to register and remain logged in. Cookies may be set by the site that you are visiting (known as “first party cookies”), or by third parties, such as those who serve content or provide advertising or analytics services on the website (“third party cookies”).

Both websites and HTML emails may also contain other tracking technologies such as “web beacons” or “pixels.” These are typically small transparent images that provide us with statistics, for similar purposes as cookies. They are often used in conjunction with cookies, though they are not stored on your computer/any device in the same way. As a result, if you disable cookies, web beacons may still load, but their functionality will be restricted.

 

How we use cookies

We use cookies to make our Site work, or work more efficiently. We also use cookies to track what you've done on the Site so we can understand what you like and use or don't like and don't use to provide a more enjoyable, customised service and experience, as well as to help us develop and deliver better content, products and services tailored to our customers' interests and needs.

Our cookies don't hold personal information such as your name. They simply let us find information once you're logged in or help link your browsing information to you and your personal information when you choose to register for a service or newsletter.

To do this we sometimes use persistent cookies. We take looking after your personal information seriously – we're always monitoring and improving how we protect it.

We've put our cookies into the following categories, to make it easier for you to understand why we need them:

Strictly necessary – these are used to help make our website work efficiently;

Performance – these are used to analyse the way our website works and how we can improve it for example which pages you visit the most often and if you get any error messages from web pages;

Functionality – these help to enhance your experience by doing things like remembering choices you make and provide a more enhanced, personal features; and

Targeting/advertising – these are used to share some information with third parties who we advertise with, so we know how you've reached our website. We can also use cookies to identify the parts of the website you are interested in. We then use this information to show you adverts and pages we think may also be of interest to you, to tailor how we communicate with you, or to tailor the contents of the communications we send to you. If you prefer, you can opt out of these. Tailoring of content means it includes information reflecting the interest you’ve shown in the content of our web pages, or offers or promotions that we think may interest you, and to improve how we respond to your needs.

First party cookies originate from the same domain as the website you’re currently visiting www.barcindia.co.in. Third party cookies originate from a domain that’s different to the website being visited. For example, when you visit our website, we may link to another company's website – like our Facebook or Twitter account, or a video from our YouTube page.

So, when you 'Like' or 'Tweet' an item from our website, these sites may sometimes put cookies on your computer. We don't control how they use their cookies, so we suggest you check their website to see how they're using them and how you can manage them.

 

Browser controls

Most browsers allow you to control cookies through their settings, which may be adapted to reflect your consent to the use of cookies. Further, most browsers also enable you to review and erase cookies, including BARC India cookies. To learn more about browser controls, please consult the documentation that your browser manufacturer provides. 

 

Contact Us

If you have any questions about our use of cookies, you can contact us at queryonline@barcindia.co.in.