SpotTrek is an Advertising Spot Certification Service provided by BARC to Advertising Agency, Advertisers & Broadcasters. It provides information on a daily basis on advertising spots and promos (promotions of program) telecast across all channels reported by BARC.
“Express Delivery” provides commercial information to Agencies by 12 noon next day for Advertising Agencies.
Online Access SpotTrek is a cloud-based Platform & access provided through URL https://spottrek.barcindia.in
Usage across Industry For Agency – a) Monitoring the released/scheduled commercial. b) competition tracking c) Spot certification for billing For Advertiser – a) Audit purpose For Broadcaster – a) Competition Tracking
SpotTrek is the only product which provide some unique fields; life of Monitoring System 1. BREAK NO. 2. TOTAL ADS IN BREAK 3. AD SR.NO. 4. PREVIOUS AD 5. NEXT AD 6. SPOT ID
Reports can be generated by the user in CSV, Excel and PDF format. PDF has BARC logo used as “Certification of Telecast”
Report available the very next day